For founders

You know your product. Let’s install the muscle around it.

You’ve pitched the customer. But you haven’t proved they’ll pay.

Structured customer discovery or revenue sprints, built around how you actually work. You keep the tools and the skills — forever. Priced and scoped so you know exactly what you’re getting — with a 30-day walk-away if it isn’t working.

Book a 30-minute call → No pitch. I’ll listen first, then tell you honestly whether a sprint is the right next move.
The point of Pismo Point: translate what’s in your head into actually making things happen.

Where you are right now

Three common places founders get stuck. One is about leverage. One is about who buys. One is about how to sell to them.

AI moment
You know AI matters. You don’t know what to build first.
Peers are shipping 10x faster with AI. You’ve tried ChatGPT, maybe a coding tool, but every session starts from scratch — nothing compounds. The coding-focused tools don’t fit how you actually work, and you can’t tell what’s hype versus real leverage.
Sprint fit: AI Autopilot Sprint OS™ — 45 days to a working AI operating cadence, three Claude Projects in daily use, and one full day a week reclaimed.
Discovery moment
You’re not sure who actually pays
The pitch deck says you know the customer. The data doesn’t back it up yet. You’ve had conversations, but not the kind that separate assumptions from reality — and your investor is starting to ask harder questions.
Sprint fit: Discovery Sprint OS™ — 60 days to a validated ICP and willingness-to-pay signal.
Revenue moment
You know who buys. You can’t close repeatably.
Product works. Customer is clear. But every deal feels like starting from scratch. You’ve tried networking, a few conferences, some cold outreach — nothing compounds into a system that works without you running every touch by hand.
Sprint fit: Revenue Sprint OS™ — 90 days to a working pipeline and first paid customer or signed LOI.

The three sprints

Embedded advisory — ~one day a week, for 45, 60, or 90 days. You do the work. I build the structure. You keep all of it.

Sprint 1 · ~45 days · Foundation
AI Autopilot Sprint OS™
Build the AI operating cadence that powers everything that comes next.
What we build: three Claude Projects in daily use (Discovery, Sales, Founder OS), 3+ Cowork agents running weekly loops, a 5+ Skills library, and a measured 8+ hours/week reclaimed — one full day.
You walk away with: the AI fluency every later sprint runs on top of — projects you own, agents that run for you, skills you can teach, and one day a week back.
Built on credentialed Anthropic methodology: four Anthropic Academy certifications in hand — AI Fluency, Intro to Claude Cowork, Claude 101, and Intro to Agent Skills — full path in progress.
$1,500/mo · ~one day a week · 30-day exit clause if one weekly cadence loop isn’t running end-to-end
Sprint 2 · ~60 days
Discovery Sprint OS™
Replace assumptions about your customer with data.
What we build: CHAIN-diagnosed assumption map, 10+ structured customer interviews, evidence-backed ICP, willingness-to-pay signal, and 2+ named revenue opportunities.
You walk away with: a validated customer thesis your next investor can stress-test — or an honest redirect if the product needs to change first.
$1,500/mo · ~one day a week · 30-day exit clause if signals aren’t surfacing
Sprint 3 · ~90 days
Revenue Sprint OS™
Build the muscle to generate revenue repeatably.
What we build: 50+ qualified prospects in Close CRM ($35/mo, includes marketing automations), structured cadence, weekly deal reviews, discovery call playbook, objection map, pipeline dashboard.
You walk away with: a working pipeline, documented sales playbook, and first paid customer or signed LOI — plus the skills to hire a real salesperson and manage them.
$1,500/mo · ~one day a week · 30-day exit clause if 2+ named opps don’t land
Start with a free Sprint Readiness Check. 30 minutes with you, 30 minutes separately with your investor. I’ll tell you which sprint fits — or whether something else makes more sense first. No commitment either way.

The deal, up front

You fund the engagement. Here are the rules I live by to make sure every dollar is working for you.

The uncomfortable truth about most advisors: they’re really there to protect whoever referred them. This model is different. Here’s what that means in practice.
1
I work for you
My daily work, my loyalty, and my coaching are for you — full stop. I’m an embedded teammate, not a consultant reporting to a board, and not a fixer sent to clean up a mess. My goal is to make myself obsolete.
2
A safe place to be honest
Founders go quiet when things aren’t working. I’ve been there. I’m the person you can be candid with — without fear of being judged for what you’re struggling with.
3
You keep everything
The Claude Projects, Cowork agents, Skills library, CRM, cadences, playbook, pipeline dashboard, interview data — all yours. After 45, 60, or 90 days, you own a repeatable system and the skills to run it. I don’t take anything with me.
“Dan challenged my thinking early, pushing me to narrow my focus into something concrete I could test, execute, and iterate on quickly… that shift changed everything.”

Diana, Founder · Cal Poly CIE Accelerator

About Dan

Dan Weeks
I spent 25 years in product and engineering (five patents along the way — four at HP, one earlier and the most impactful), then co-founded BrightScope and grew it to 60+ employees before it was acquired in 2016. For twelve years I’ve been Entrepreneur in Residence at the Cal Poly CIE and taught entrepreneurship at Cal Poly for five. I’ve also spent time in enterprise sales at a TCV-backed EdTech company — which is where I learned what a real repeatable revenue motion looks like, and why so few early-stage founders have one. I’m Pragmatic Institute Product Management Certified, and most of what I install in the sprints traces back to that discipline. On top of that, I’m working through the Anthropic Academy certification path — AI Fluency: Framework & Foundations, Introduction to Claude Cowork, Claude 101, and Introduction to Agent Skills are done, with two more underway — which is the foundation under the AI Autopilot Sprint OS™. Pismo Point is how I install that motion for founders who shouldn’t have to figure it out alone.
25
Years product & engineering
PM
Pragmatic Product Management Certified
12
Years Cal Poly CIE EIR
1
Exit — BrightScope (2016)
28
Angel discovery interviews
Anthropic Academy Certification Path
Completed
AI Fluency: Framework & FoundationsAnthropic Academy
Introduction to Claude CoworkAnthropic Academy
Claude 101Anthropic Academy
Introduction to Agent SkillsAnthropic Academy
In progress
Teaching AI Fluency
AI Capabilities & Limitations
Next step

30 minutes. No pitch.

Tell me where you are, what’s stuck, and what you’ve tried. I’ll tell you honestly whether a sprint is the right next move — or what is.

Book on Calendly →
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